Employee Campaign Leaders (ECLs) are the critical link between United Way for Greater Austin and the employees that help us make Austin greater. Through employee campaigns, UWATX provides an opportunity for employees at more than 400 Austin-area businesses to donate a portion of every paycheck to our community- one of the most powerful ways to give back in Central Texas.
Campaign In a Box
In this toolkit are tools to support employee campaigns in our region and help make Austin even greater. If you have any questions or would like to see something added, please contact us below.
The Basics

This section includes general information about how campaign works, the basic nuts and bolts of the whole process. Starting with the campaign checklist, these documents provide the foundation for a good campaign. Use these documents to plan your own campaign.
About UWATX

United Way for Greater Austin has been serving the Greater Austin area for more than 85 years, helping Central Texans give back and ensuring our community thrives. Use these to get informed about United Way and share what you know with others.
This Year’s Campaign

This year's campaign theme is “Makes Austin Greater” because that’s exactly what UWATX is committed to doing: making sure our amazing community continues to thrive and improve. Below are the materials we’re using to tell our story- feel free to download the digital versions and please contact us for hard copies.
From The Boss

Leaders can inspire employees to give by showing their support and reinforcing the importance of investing in your community. These templates are a starting point for your CEO or other executives to get involved and show their commitment. Each features a branded header and footer, which you can find in the image library.
ECL Email Templates

Communicating with employees is key to an effective Employee Campaign, so we've provided these templates to help make that process easier. Each one includes a branded header and footer, which you can find in the image library.
Leadership Giving

UWATX likes to recognize the outstanding work of leadership givers and long-time donors through special communication. Here is a general overview of our leadership groups.


